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ernard
Sep 17, 2013

Does the plastic iPhone 5C hurt Apple’s brand image?

A lot of people have been critical of Apple’s latest iPhone announcements and releases, especially regarding the iPhone 5C. Frankly, to me the 5C looks like an iPhone 5 with a plastic body, not that big of a deal, but some say Apple runs a risk of cheapening the brand. Could the iPhone 5C actually hurt Apple’s brand image?

jimlynch
09/22/2013
No, not at all. Apple said it was "unapologetically plastic." They are being very direct about it, and oddly that seems to be one of its selling points. I think they will sell millions of them.
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michael_crooks
09/21/2013

SImply put. No, it doesn't.

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dthomas
09/19/2013

I don’t think so. The 5c may be plastic, but then again so were the 1st gen iPhone , the 3G and 3GS, and they established Apple’s reputation as a manufacturer of quality smartphones. Samsung Galaxies are plastic, but I don’t hear too many people complaining about them (except some Apple devotees, which is now a bit ironic). The specs, which is what actually matters most in my opinion, are solid for the 5c; almost identical to the now disappearing iPhone 5.  

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