Sep 07, 2013

Has Apple lost the ability to excite people with the release of a new iPhone?

I remember people making plans to wait in line for earlier iPhones, but I haven’t notice anywhere near that level of buzz with the upcoming launch of the iPhone 5S. Are those days gone; has the iPhone become something that people no longer get excited about?

Nope, not at all. Lines are already forming to buy the new iPhone 5S and 5C:


Despite the price premium, our istores are crowded whilst the pc vendors next door enjoy much less attention.  Apple has a winning recipe and will always have the attention of the educated buyers.


Cultures differ - and I am glad. In my part of the world, slow food never lost its appeal and a box of thawed ping food hardly gets regarded as a proper meal.  Apple here gets a 40% markup over comparable pricing in the USA, making it insanely expensive. Most business professionals use either iPhone or Blackberry, or cling on to Nokia.  About a year ago, when the rest of the world jumped ship, our tiny economy was the mainstay of Nokia smartphones and Blackberry.


Android devices are seen as fashion items and used mainly by the youth.  It does seem, however, that the global trend is different and I am sometimes surprised to see how people make decisions. Generally, most don't seem to do research but just buy on a hunch.  Motorola wants to use internal human microchips for "security" considerations, which I have both moral and religious objections against.  Their spanning the southern hemisphere with their balloons means that they can disrup all other communications and so gain control over entire regions.  Android is being promoted because it is unsafe so that some can gain control remotely.  Earlier this year, it was reported that well over half a million Galaxy SIII.s were hijacked remotely, all date stolen and the devices then wiped clean.  Most folks won't even notice such things but I am from a continent where we need to be vigilant to survive.  Motorola is now owned by Google, of course.  See the pattern here?


I think we are seeing the inevitable result of a maturing technology. I think Xian Renegade makes some valid points, but the majority of iPhone customers are not business customers, they are individual consumers making a purchase, and most don’t know or care about the differences between it and competitors. They know it is of reasonably high quality, will function, and frankly, looks cool. 


The thing is that the pace of innovation has slowed so that we are not seeing bold new features with each generation. The product has become evolutionary rather than revolutionary. It’s hard to believe how quickly this has happened, but it has. Without a true “wow” factor, people just aren’t going to get as excited. This is not necessarily a bad thing, frozen dinners had a huge wow factor when they were first introduced, not they are considered quite mundane. However, you can get a pretty decent frozen meal now, especially when compared to the tin-tray swill of the past. Same with iPhones and other mobile devices. They might not wow as they did, but they will continue to get better and better.


A crocodile is said to hypnotise its prey. Samsung and Android are doing this by deceiving you with bling and whizzardry.


Get some distance, stand back...... then get perspective. If you are a business professional, use Apple, Windows Phone 8 or Blackberry. Data security, financial and personal details as well as sensitive client data are much more important than fashion. One does not need to be excited; one has to remain sober in thought to make a wise deciusion.


Do proper research of Android and its security weakeness (understatement) and see  what I am talking about. Adopt a different approach.  Apple Mac currently is the ONLY out-of-the box solution that will even allow users to safely and securely transfer PIM data (and aother data) securely via tethered cable connection, Safe and 100% secure.  That is what is important in business. 

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