We would like to create a dashboard to showcase major marketing objectives and progress to executive management. This would be a tool that is tracking maximum 5-6 high level marketing objectives but would allow executive management to drill down into more detail if they wanted to.
§ Are there any marketing tools on the market that that would be good for this? Preferably cloud based tools?
§ What are other tools (not necessarily specifically designed for marketing) that may be useful for us in creating this type of dashboard.