IDG Answers is a community of experts who are passionate about technology. Ask a question or answer one below.
Even though Google has several updates and releases, still this is the only one I am using for my SEO needs, if you do it right, positive result will surely ahead, but if you use the seo the craziest way, this will turn your site loosing all your investment.
Courtesy of OneIms
Google so moved the bar when it debuted that it became the default search engine for almost everyone I knew very quickly. It was very different from what came before. I watched a documentary recently about Google, and they said that when test groups tried it out, they would often sit there and not do anything because they were waiting for the rest of the page to load. It was revolutionary for a search engine to basically be a blank screen with a search box when everyone else was doing something like a portal site. When you do something so well that your name become a verb ("I googled it.") you know that you are doing something right.
In that same documentary, Larry Page made the same point as Chris did - if someone does it better, Google will lose its users. I don't think many people feel a lot of loyalty to a search engine. They recognize that, and I think that helps keep Google arguably the best search engine. That also explains a lot of the effort to unite the Google universe, so that there is more than a search engine tying users to Google, be it Google+, Docs, YouTube, or whatever. If you use those services, you are likely to use the handy search box at the top of the page instead of going to some other site like Yahoo or Bing, especially when there is so little difference in the results.