Apr 23, 2012

Why is there so much hype about Ivy Bridge?

The new "Ivy Bridge" Intel Core processors are being released, and I'm a little surprised at all the attention it is getting. I mean, yeah, sure, I suppose it is of interest whenever Intel releases a new processor. But isn't Ivy Bridge more or less an incremental evolution of Intel's existing chips? The thing that gets my attention with Ivy Bridge is the integrated GPU, but wasn't there an integrated GPU on the last generation Core? What am I missing? Is Ivy Bridge really that awesome, or is it mostly hype?


Ivy Bridge processors have better heat resistent and ability to overlock... these are fast processors when compared to Intel Core processors.

"Ivy Bridge and Sand Bridge" may be will the trend setting processors in coming years.


Sandeep Seeram


It's also more power efficient.  Which will come in handy because of all the time you can spend gaming! :-)


I don't think most people will see a big difference, but those of us who want to play Skyrim at highest resolution with all the details at max are going to be loving it!  Oh, and I suppose those people that actually need fast machines will killer graphics capability will be pleased as well.  Ivy Bridge, or whatever the actual name of the processor will be, is an evolutionary development, but that doesn't mean the advances are not significant.  The speed and efficiency improvements are real, and a good thing, but the GPU is where my interest lays, and where I expect the biggest jump in performance is likely to be noticed.    

Here's a pretty detailed review from Tom's Hardware. It might help answer some of your questions.

Intel Core i7-3770K Review: A Small Step Up For Ivy Bridge

"Today’s Ivy Bridge launch represents the next “tick”—a 22 nm die shrink of the same fundamental architecture we already know as Sandy Bridge. Intel is calling it a “tick-plus,” though, because there actually are a few under-the-hood improvements.

Unfortunately for desktop enthusiasts, the most significant changes center on the design’s integrated graphics engine, which most of us simply don’t utilize.

Naturally, the story is different in the mobile space, where lower power consumption and “fast enough” 3D capabilities combine to enable big battery life numbers and surprisingly acceptable performance. But today’s Core i7-3770K review doesn’t cover a mobile processor. Rather, we’re looking at Intel’s fastest multiplier-unlocked model, positioned to succeed the existing Core i7-2700K and -2600K."
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