Feb 29, 2012

What are tablets used for at your company?

I was just having a conversation with a friend who has an iPad that was issued to him by his company. When I asked what he used it for, he told me the three main things he actually did was use it for email, internet surfing and playing games - not exactly the height of efficient utilization. He did say it got use during his weekly interdepartmental meeting; materials were distributed to everyone in advance and it allowed everyone to have ready access to all the material without having to lug around a three-ring binder. That seemed like a pretty good way to utilize the device, but it made me wonder what actual business uses do most companies find tablets most useful for?

Here's what I mostly use my iPad for:

Web Browsing

Those are pretty much the big three for me. I'm sure others use theirs for different business purposes, I think it probably depends on the user and the industry they are in. There are so many different applications available that I can see widely different uses for some users, as well as common stuff like web browsing and email.
They are pretty good for Angry Birds. I kid, I kid....sort of. Probably the most common use at my business is checking email and receiving/reviewing documents. In all honestly, the tablet is not necessary for checking email, but it is well suited to document review, even though it is not really comparable to a laptop for editing or creating, One of the best uses we've found is as a tool for sales presentations. It takes a little time to put together a tablet ready presentation, but it provides an easily customizable presentation that can includes high quality video and access to a broad range of customer applicable information. Plus, frankly, the use of a tablet still has a bit of "wow" factor, especially when making sales calls to companies that aren't particularly tech focused. This has already faded to some degree, and will continue to do so as market penetration of tables increases.
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