The cloud computing market continues to mature and become a mission critical endeavor for many companies, large and small. That momentum will continue in a big way next year. IDC estimates that the IaaS cloud market (which is what I focus on) is a $56.6B industry in 2014 and will grow to a $127 billion market by 2018.
More specifically, there are a couple of major themes among IaaS cloud providers. One is around application development. Much of the cloud market thus far has been about using the cloud for disaster recovery of existing applications, or as scale-out capacity for a test environment. The new push for vendors like market-leader Amazon Web Services is to make its cloud be the best possible spot to build and host new applications. At the company’s re:Invent show it outlined a number of features in this realm. This partially represents the convergence of the IaaS and platform as a service (PaaS) markets, which is a broad trend to watch for in 2015. Docker, container management and develops in general will be fun to watch too.
The other big thing to watch in 2015 is how AWS’s two biggest competitors will continue to advance in this market: Microsoft and Google. Microsoft is already giving AWS a run for its money, and Satya Nadella seems committed to competing in the cloud. What will Microsoft do to really take on AWS? Google has been making some big moves as well and has released envelope-puhsing features on its cloud. Cloud enthusiasts are waiting to see what 2015 has to bring. Other competitors like HP, Verizon, VMware and others are expected to continue to advance their platform as well.