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I would not expect to see much impact. Compared to earlier changes where they split DVD and streaming, the price increase will be modest. Also, according to the press reports that I’ve read, the company will grandfather existing customers at the current rate, at least for some period of time. Lastly, ISPs have made no secret that they intend to make customers pay for bandwidth and also charge companies like Netflix for the privilege of offering their content. Netflix has already had to pay up to Comcast to prevent throttling, and other ISPs like AT&T continue to demand additional money to let their customers stream Netflix without throttling it and degrading quality. This makes me FURIOUS at AT&T, my ISP. I already pay them every month, and they still want to charge Netflix extra!?!? Prices for content also continue to increase, so considering the extortion by ISPs and additional content costs, I am willing to accept a small increase and suspect most other customers are as well.